TOOLS
compare_
How did one exact page's clicks, impressions and queries change between two periods?
- Read-only
- No external calls
When to use it
Compares one stored page across two equal windows and breaks the change down by the queries that sent it traffic. Use it when a single page gained or lost traffic and you want to see which queries moved.
Ask your AI
- Compare https://example.com/pricing over the last 28 days with the 28 days before.
- Which queries drove the click drop on my /blog/guide page this week?
Parameters
| Name | Type | Details | What it means |
|---|---|---|---|
propertyId(required) | string | 1–200 characterspattern ^[a-zA-Z0-9._:-]+$ | The ID of the site to read, as returned by list_sites. You must own the site or have been granted access to it. |
page(required) | string | 1–4096 characters | The exact page address as stored from Search Console, up to 4,096 characters. |
days | 7 or 28 | — | Compare the latest 7 or 28 complete days with the 7 or 28 days just before them. Leave it out to use 28, and don't combine it with baseline/current. |
baseline | object | — | Optional custom earlier window as { start, end } dates (YYYY-MM-DD). Give it together with current; both windows must be the same length, up to 90 days, and must not overlap. |
baseline.(required) | string | pattern ^\d{4}-\d{2}-\d{2}$ | Part of baseline; see the baseline row. |
baseline.(required) | string | pattern ^\d{4}-\d{2}-\d{2}$ | Part of baseline; see the baseline row. |
current | object | — | Optional custom later window as { start, end } dates (YYYY-MM-DD). Give it together with baseline; it must start after baseline ends. |
current.(required) | string | pattern ^\d{4}-\d{2}-\d{2}$ | Part of current; see the current row. |
current.(required) | string | pattern ^\d{4}-\d{2}-\d{2}$ | Part of current; see the current row. |
queryLimit | integer | default 20minimum 1maximum 50 | How many queries to list individually, from 1 to 50. Defaults to 20; the rest are still counted in the totals. |
What it returns
The page's clicks, impressions, click-through rate and average position in each window, and up to queryLimit of its queries (20 by default) with their own figures and click change; the remaining queries are counted but not listed. It also gives the arithmetic difference between the page total and its queries, data coverage, warnings, the page's sitemap membership and sitemap changes between the windows, and an evidence ID for get_evidence_for_change when stored data was used.
Fields of the result:
| Name | Type | Details |
|---|---|---|
id | string or null | 1–200 characterspattern ^[a-zA-Z0-9._:-]+$ |
result | object | — |
result. | "page_ | — |
result. | "1. | — |
result. | "1. | — |
result. | string | 1–200 characterspattern ^[a-zA-Z0-9._:-]+$ |
result. | string | 1–4096 characters |
result. | object | — |
result. | object or null | — |
result. | object | — |
result. | array of object | at most 360 items |
result. | object or null | — |
result. | array of string | at most 30 items |
result. | array of string | at most 1 items |
result. | object | — |
result. | object | — |
result. | object | — |
result. | object | — |
result. | object | — |
input_ | string or null | — |
currency | "current" | "historical" | — |
source | object | — |
source. | "fixture" | "google" | — |
source. | boolean | — |
error | object | returned on its own, instead of the other fields |
error. | "intent_ | — |
error. | boolean | — |
error. | string | — |
error. | string | 1–200 characterspattern ^[a-zA-Z0-9._:-]+$ |
Notes
- The page must match the stored address exactly, including case, query string and fragment; QueryHippo doesn't fetch or normalize the URL.
- Any difference between the page total and the sum of its queries is arithmetic only; it doesn't identify hidden queries or a cause.
- Sitemap changes for the page in the same period are listed as events that happened at the same time, not as causes.
- Read-only: it reads data QueryHippo has already stored. It does not start a collection, fetch anything or call an AI model.
Description your AI sees
Compare an exact stored page in finalized web page and page/query profiles. Observed-row metrics and full-tail query attribution remain independent; residual is arithmetic, not a cause. Source-calendar windows, six-million-row shared scan budget and 256 KiB evidence bound. No external calls. Adds the page's sitemap membership and sitemap changes between the windows as same-period events, not causes.
Full schemas
Input schema
{
"$schema": "http://json-schema.org/draft-07/schema#",
"type": "object",
"properties": {
"propertyId": {
"type": "string",
"minLength": 1,
"maxLength": 200,
"pattern": "^[a-zA-Z0-9._:-]+$"
},
"page": {
"type": "string",
"minLength": 1,
"maxLength": 4096
},
"days": {
"anyOf": [
{
"type": "number",
"const": 7
},
{
"type": "number",
"const": 28
}
]
},
"baseline": {
"type": "object",
"properties": {
"start": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
},
"end": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
}
},
"required": [
"start",
"end"
],
"additionalProperties": false
},
"current": {
"type": "object",
"properties": {
"start": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
},
"end": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
}
},
"required": [
"start",
"end"
],
"additionalProperties": false
},
"queryLimit": {
"default": 20,
"type": "integer",
"minimum": 1,
"maximum": 50
}
},
"required": [
"propertyId",
"page"
],
"additionalProperties": false
}Output schema
{
"$schema": "http://json-schema.org/draft-07/schema#",
"type": "object",
"properties": {
"id": {
"anyOf": [
{
"type": "string",
"minLength": 1,
"maxLength": 200,
"pattern": "^[a-zA-Z0-9._:-]+$"
},
{
"type": "null"
}
]
},
"result": {
"type": "object",
"properties": {
"kind": {
"type": "string",
"const": "page_performance"
},
"schema_version": {
"type": "string",
"const": "1.0.0"
},
"analysis_version": {
"type": "string",
"const": "1.0.0"
},
"property_id": {
"type": "string",
"minLength": 1,
"maxLength": 200,
"pattern": "^[a-zA-Z0-9._:-]+$"
},
"page": {
"type": "string",
"minLength": 1,
"maxLength": 4096
},
"source": {
"type": "object",
"properties": {
"kind": {
"type": "string",
"enum": [
"fixture",
"google"
]
},
"demo": {
"type": "boolean"
}
},
"required": [
"kind",
"demo"
],
"additionalProperties": false
},
"windows": {
"anyOf": [
{
"type": "object",
"properties": {
"baseline": {
"type": "object",
"properties": {
"start": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
},
"end": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
}
},
"required": [
"start",
"end"
],
"additionalProperties": false
},
"current": {
"type": "object",
"properties": {
"start": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
},
"end": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
}
},
"required": [
"start",
"end"
],
"additionalProperties": false
}
},
"required": [
"baseline",
"current"
],
"additionalProperties": false
},
{
"type": "null"
}
]
},
"filters": {
"type": "object",
"properties": {
"search_type": {
"type": "string",
"const": "web"
},
"profiles": {
"type": "array",
"items": [
{
"type": "string",
"const": "page"
},
{
"type": "string",
"const": "page_query"
}
],
"additionalItems": false,
"minItems": 2,
"maxItems": 2
}
},
"required": [
"search_type",
"profiles"
],
"additionalProperties": false
},
"source_revisions": {
"maxItems": 360,
"type": "array",
"items": {
"type": "object",
"properties": {
"date": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
},
"search_type": {
"type": "string",
"const": "web"
},
"profile": {
"type": "string",
"enum": [
"page",
"page_query"
]
},
"source": {
"type": "string",
"enum": [
"performance",
"none"
]
},
"revision_id": {
"anyOf": [
{
"type": "string",
"minLength": 1,
"maxLength": 200,
"pattern": "^[a-zA-Z0-9._:-]+$"
},
{
"type": "null"
}
]
},
"row_count": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"aggregation": {
"anyOf": [
{
"type": "string",
"enum": [
"byPage",
"byProperty",
"auto"
]
},
{
"type": "null"
}
]
},
"truncated": {
"type": [
"boolean",
"null"
]
},
"truncation_basis": {
"type": "string",
"enum": [
"persisted",
"unknown"
]
},
"extraction_complete": {
"type": "boolean"
},
"metric_usable": {
"type": "boolean"
},
"refresh_state": {
"type": "string",
"enum": [
"waiting",
"active",
"failed",
"none"
]
},
"availability": {
"type": "string",
"enum": [
"observed",
"completed_empty",
"missing",
"unsupported"
]
},
"error_code": {
"anyOf": [
{
"type": "string",
"enum": [
"intent_history_unavailable",
"intent_accounting_pending",
"google_reconnect_required",
"unauthorized",
"not_found_or_forbidden",
"dependency_unavailable",
"quota_exceeded",
"invalid_input",
"invalid_source",
"stale_attempt",
"conflict",
"unknown_commit",
"not_configured"
]
},
{
"type": "null"
}
]
}
},
"required": [
"date",
"search_type",
"profile",
"source",
"revision_id",
"row_count",
"aggregation",
"truncated",
"truncation_basis",
"extraction_complete",
"metric_usable",
"refresh_state",
"availability",
"error_code"
],
"additionalProperties": false
}
},
"coverage": {
"anyOf": [
{
"type": "object",
"properties": {
"page": {
"type": "object",
"properties": {
"baseline": {
"type": "object",
"properties": {
"expected_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"complete_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"empty_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"missing_dates": {
"maxItems": 90,
"type": "array",
"items": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
}
},
"aggregation": {
"anyOf": [
{
"type": "string",
"enum": [
"byPage",
"byProperty"
]
},
{
"type": "null"
}
]
},
"truncated": {
"type": "boolean"
}
},
"required": [
"expected_days",
"complete_days",
"empty_days",
"missing_dates",
"aggregation",
"truncated"
],
"additionalProperties": false
},
"current": {
"type": "object",
"properties": {
"expected_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"complete_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"empty_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"missing_dates": {
"maxItems": 90,
"type": "array",
"items": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
}
},
"aggregation": {
"anyOf": [
{
"type": "string",
"enum": [
"byPage",
"byProperty"
]
},
{
"type": "null"
}
]
},
"truncated": {
"type": "boolean"
}
},
"required": [
"expected_days",
"complete_days",
"empty_days",
"missing_dates",
"aggregation",
"truncated"
],
"additionalProperties": false
}
},
"required": [
"baseline",
"current"
],
"additionalProperties": false
},
"page_query": {
"type": "object",
"properties": {
"baseline": {
"type": "object",
"properties": {
"expected_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"complete_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"empty_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"missing_dates": {
"maxItems": 90,
"type": "array",
"items": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
}
},
"aggregation": {
"anyOf": [
{
"type": "string",
"enum": [
"byPage",
"byProperty"
]
},
{
"type": "null"
}
]
},
"truncated": {
"type": "boolean"
}
},
"required": [
"expected_days",
"complete_days",
"empty_days",
"missing_dates",
"aggregation",
"truncated"
],
"additionalProperties": false
},
"current": {
"type": "object",
"properties": {
"expected_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"complete_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"empty_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"missing_dates": {
"maxItems": 90,
"type": "array",
"items": {
"type": "string",
"pattern": "^\\d{4}-\\d{2}-\\d{2}$"
}
},
"aggregation": {
"anyOf": [
{
"type": "string",
"enum": [
"byPage",
"byProperty"
]
},
{
"type": "null"
}
]
},
"truncated": {
"type": "boolean"
}
},
"required": [
"expected_days",
"complete_days",
"empty_days",
"missing_dates",
"aggregation",
"truncated"
],
"additionalProperties": false
}
},
"required": [
"baseline",
"current"
],
"additionalProperties": false
}
},
"required": [
"page",
"page_query"
],
"additionalProperties": false
},
{
"type": "null"
}
]
},
"warnings": {
"maxItems": 30,
"type": "array",
"items": {
"type": "string",
"maxLength": 200
}
},
"evidence_ids": {
"maxItems": 1,
"type": "array",
"items": {
"type": "string",
"minLength": 1,
"maxLength": 200,
"pattern": "^[a-zA-Z0-9._:-]+$"
}
},
"page_metrics": {
"type": "object",
"properties": {
"status": {
"type": "string",
"enum": [
"ok",
"ok_with_warnings",
"insufficient_data",
"incompatible_aggregation",
"scan_budget_exceeded"
]
},
"metric_scope": {
"type": "string",
"const": "observed_page_rows"
},
"baseline": {
"anyOf": [
{
"type": "object",
"properties": {
"observation": {
"type": "string",
"enum": [
"observed",
"not_observed"
]
},
"entity_observed_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"clicks": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"impressions": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"ctr": {
"anyOf": [
{
"type": "number",
"minimum": 0
},
{
"type": "null"
}
]
},
"position": {
"anyOf": [
{
"type": "number",
"minimum": 0
},
{
"type": "null"
}
]
}
},
"required": [
"observation",
"entity_observed_days",
"clicks",
"impressions",
"ctr",
"position"
],
"additionalProperties": false
},
{
"type": "null"
}
]
},
"current": {
"anyOf": [
{
"type": "object",
"properties": {
"observation": {
"type": "string",
"enum": [
"observed",
"not_observed"
]
},
"entity_observed_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"clicks": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"impressions": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"ctr": {
"anyOf": [
{
"type": "number",
"minimum": 0
},
{
"type": "null"
}
]
},
"position": {
"anyOf": [
{
"type": "number",
"minimum": 0
},
{
"type": "null"
}
]
}
},
"required": [
"observation",
"entity_observed_days",
"clicks",
"impressions",
"ctr",
"position"
],
"additionalProperties": false
},
{
"type": "null"
}
]
},
"deltas": {
"anyOf": [
{
"type": "object",
"properties": {
"clicks": {
"anyOf": [
{
"type": "integer",
"minimum": -9007199254740991,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"impressions": {
"anyOf": [
{
"type": "integer",
"minimum": -9007199254740991,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"clicks_percent": {
"type": [
"number",
"null"
]
},
"impressions_percent": {
"type": [
"number",
"null"
]
},
"ctr_percentage_points": {
"type": [
"number",
"null"
]
},
"position": {
"type": [
"number",
"null"
]
}
},
"required": [
"clicks",
"impressions",
"clicks_percent",
"impressions_percent",
"ctr_percentage_points",
"position"
],
"additionalProperties": false
},
{
"type": "null"
}
]
}
},
"required": [
"status",
"metric_scope",
"baseline",
"current",
"deltas"
],
"additionalProperties": false
},
"query_attribution": {
"type": "object",
"properties": {
"status": {
"type": "string",
"enum": [
"ok",
"ok_with_warnings",
"insufficient_data",
"incompatible_aggregation",
"scan_budget_exceeded"
]
},
"aggregation": {
"anyOf": [
{
"type": "string",
"enum": [
"byPage",
"byProperty"
]
},
{
"type": "null"
}
]
},
"total_distinct_queries": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"requested_limit": {
"type": "integer",
"minimum": 1,
"maximum": 50
},
"returned_count": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"omitted_count": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"byte_limited": {
"type": "boolean"
},
"full_observed_query_click_delta": {
"anyOf": [
{
"type": "integer",
"minimum": -9007199254740991,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"tail_click_delta": {
"anyOf": [
{
"type": "integer",
"minimum": -9007199254740991,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"queries": {
"maxItems": 50,
"type": "array",
"items": {
"type": "object",
"properties": {
"query": {
"type": "string"
},
"baseline": {
"type": "object",
"properties": {
"observation": {
"type": "string",
"enum": [
"observed",
"not_observed"
]
},
"entity_observed_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"clicks": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"impressions": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"ctr": {
"anyOf": [
{
"type": "number",
"minimum": 0
},
{
"type": "null"
}
]
},
"position": {
"anyOf": [
{
"type": "number",
"minimum": 0
},
{
"type": "null"
}
]
}
},
"required": [
"observation",
"entity_observed_days",
"clicks",
"impressions",
"ctr",
"position"
],
"additionalProperties": false
},
"current": {
"type": "object",
"properties": {
"observation": {
"type": "string",
"enum": [
"observed",
"not_observed"
]
},
"entity_observed_days": {
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
"clicks": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"impressions": {
"anyOf": [
{
"type": "integer",
"minimum": 0,
"maximum": 9007199254740991
},
{
"type": "null"
}
]
},
"ctr": {
"anyOf": [
{
"type": "number",
"minimum": 0
},
{
"type": "null"
}
]
},
"position": {
"anyOf": [
{
"type": "number",
"minimum": 0
},
{
"type": "null"
}
]
}
},
"required": [
"observation",
"entity_observed_days",
"clicks",
"impressions",
"ctr",
"position"
],
"additionalProperties": false
},
"click_delta": {
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